National Partners

Target
Target has been a major supporter of SIDS and Kids for a number of years and proudly sells Red Nose Day promotional merchandise at all stores during the campaign month of June. In 2013 Target will once again have our exclusive car noses for sale as well a specially designed Wild Pen.

Best & Less
Best & Less has been proudly supporting SIDS and Kids Red Nose Day since 2002 by selling merchandise in its stores. Red Nose Day is a terrific day in all Best & Less stores, with many getting behind the spirit and wearing red to work. Each year, during the month of June and first week of July, Red Nose Day merchandise is sold in Best & Less stores across Australia.

Super Retail Group
Supercheap Autos have been an awesome national retail partner and has achieved amazing results by including Red Nose Day merchandise in their product of the week promotion for staff. This year Rebel Sport and Amart All Sport will join the fundraising effort by selling our Wild and Silly Red Nose Day merchandise in their stores.

The Wiggles
The Wiggles have supported SIDS and Kids for many years. Each year they help us create TV and radio ads in their studios to help us get the word out about Red Nose Day. Keep an eye out for our new TV and radio ads featuring the new Wiggles team!

Mitchell
Mitchell is Australia’s largest Media Buyer. Each year they help during Red Nose Day to place our TV and radio ads for free by allowing us to take up unfilled time slots and this saves us the huge cost of advertising. This allows us to further reduce our fundraising costs so the money goes where it counts – to supporting the Australian community. emitch, Mitchell’s online business, helps us place our web banners onto websites, and also do this for free. Mitchell helped place more than $600,000 worth of free advertising placement in 2012.

Wompro
“WOMPRO have supported SIDS and Kids Red Nose Day since meeting an extraordinary lady, Karene Fitzgerald in 1996.  Her story very much touched our CEO, and so was the beginning of a very special partnership.  Knowing the importance of the SIDS and Kids organisation to families in need, and the vital work that they do in the community, their lack of government funding and yet their ongoing educational services they provide  to parents as well as research, we understand the importance of fundraising to them as an organisation.

Our relationship with SIDS and Kids is one of our most valued. Day to day our core business is global supply of product and creative services to International brands.  The Red Nose Day campaign allows us the opportunity to share the benefits afforded to us with product innovation, design and development of the below the line campaign, and buying power.  We supply all creative services pro-bono, and supply product at cost, to ensure the optimum margin for SIDS and Kids.  We work on the campaign as if we were working on any major brand and determine the success on profitability; we work to the mantra that the money made goes to helping save babies’ lives.

The success of the Red Nose Day campaign has been recognised both nationally and internationally by our industry, winning multiple platinum, gold and silver awards.  As a family business touched by SIDS, we value most the reward that comes from working with such a wonderful organisation, and fantastic people, and helping them to create awareness of their brand and most importantly helping them raise money needed to do what they do so well.”

Spark
Spark is working with us on public relations for Red Nose Day for the first time in 2013.

Established in 1998, Spark has undertaken communication campaigns for a broad range of blue-chip brands in the areas of; sports, entertainment, lifestyle and youth. Spark continues to innovate with their creative thinking and strategic approach.

Spark is renowned for its entrepreneurial spirit, and as an integral part of Aegis Media, it has the resources required to deliver on big ideas.
 

Bench Creative
Bench Creative has been a supporter of SIDS and Kids and Red Nose Day for the past eight years working on a wide range of projects from our recent Safe Sleeping review through to Red Nose Day.  They understand our brand and the range of education, support and fundraising materials we need to create, and have consistently come up with designs that are to brief and meet our requirements. 

Bench is a boutique graphic design studio, with over 15 years experience in the print and design industries and are a proud supporter of SIDS and Kids.

www.benchcreative.com.au

Border Express
“Border Express shares the same passion for helping people as SIDS and Kids.
That’s why we choose to transport Red Nose Day goods free of charge and have been doing so for many years.”

Toll IPEC
Toll IPEC provides a heavily discounted rate to SIDS and Kids to help us keep our transport costs low.

Cobalt Marketing 
Cobalt Marketing helps us distribute our products to our national partners. Tim and the team are always there to help us to ensure that orders are processed accurately and quickly.